Question Bank - Marketing Officer

Here's the question bank on all the marketing officer topics.

Which of the following is not true for supply chain mangement approach?

A.
Joint reduction in channel inventories
B.
Large breadth of supplier base to increase competition and spread risk
C.
Risks and rewards are shared over long term
D.
Companies use intermodal transportation to reach to their markets

Solution:

The untrue statement is "Large breadth of supplier base to increase competition and spread risk"Supply Chain Management:The management of the movement of goods and services is referred to as supply chain management, and it encompasses all procedures that transform raw materials into finished items.It includes actively simplifying a company's supply-side processes in order to increase customer value and achieve a competitive advantage in the market.Important PointsFrom the raw product to the end product to the consumer, a company builds a network of suppliers that move the product from the raw material suppliers to the organizations that deal directly with the users.It is the sharing of risk and returns in the long run, different transports are used by the companies to reach the market.From the above options, option (b) is not correct, as competition and risk aversion to suppliers does not increase.

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